Quest for Identity: America since 1945

The concept behind the U-Play collection lies in the interchangeable design of the components, which allows the wearer to change the combination of colours and materials to suit the occasion or to express her personal taste. This feature enables each piece to be individually interpreted or transformed – a mark of the excellence of modern watch-making, balancing form and function, technology and design.

Quality Quartz movement with analogue-display

Durable mineral crystal

Silver-tone round case

Black patent strap band

Arabic numeral display

Vegetarian coenzyme q10

Bioperine and vitamin E

Vitamin E is added to ensure freshness and stability

Sulphate free shampoo

Get hair bursting with bounce and fullness

Infused with a shot of volume boosters